Habbo Ready for Next Generation with Refreshing New Design and Features
Helsinki, Finland, December 5, 2007 – Habbo, one of the world’s largest virtual
worlds for teens, has unveiled its new-look website. The new design gives members easy access
to their personal pages, friends and groups whilst providing new users with a simple introduction
to the virtual world. With a wide range of new accessories, including hats, belts, jewellery
and facial hair, teens can give their Habbos a revamp too.
The new site layout was based on research undertaken by Sulake into the features that its
teen members most value. These include chatting with other users in guest rooms, making new
friends and building new rooms. Quick menus and personal landing pages have been created to
give them easy access to these important activities. For newcomers, the landing page provides
an illustrated insight into the virtual world and simplifies registration to a one-step process.
In addition, there are a wealth of new customizable avatar features including gas masks,
paper bags and hairstyles. Teens can now make dramatic changes to their appearance bringing
another level of engagement to the world.
The launch of the new site is the latest milestone in the development of this seven year old
virtual world, which now counts over 83 million registered characters.