Sulake promotes Teemu Huuhtanen to President, North America

20.11.2006

Huuhtanen also serves as Executive Vice President, Business Development for Sulake Corporation and its Online Community Habbo

Los Angeles, CA, November 20, 2006 – Teemu Huuhtanen has been promoted to the position of President, North America and Executive Vice President, Business Development for Sulake Corporation. Previously he held the position of SVP of Sales and Business Development. Sulake's virtual world and social networking site for teens, Habbo, is one of the world's fastest growing online destinations for teens. Sulake is an interactive entertainment company specialized in developing, publishing and distributing multiplayer online games and communities, like Habbo.

Habbo has been a leading online community for major brands and entertainment/music celebrities to reach teens. North America features 20 million end-user created Habbo characters and more than 2 million Habbo members visit the community each month. Brands such as Sprite, L'Oreal, and Wal-Mart have all taken part in successful integrative and interactive campaigns within the Habbo world.

"Habbo's ability to deliver compelling content for key brands and music labels has made it a leading innovator for integrated consumer advertising," Huuhtanen said. "I believe we've just seen the tip of the iceberg when it comes to opportunities virtual worlds can offer brands, and we intend to continue to deliver premiere campaigns with unique, exciting elements that will appeal to the demanding North American teen audience."

Previously, Mr. Huuhtanen served as VP, Sales & Marketing, for Sulake at its headquarters in Finland since January of 2003. Prior to this, he has held several senior posts in consumer & B2B sales & business development functions for several international digital start-ups such as Small Planet, a mobile application company, as EVP and the CEO of Orchimedia, a mobile & internet entertainment company. Huuhtanen has studied at Kuopio Polytechnic and University of Kuopio.



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Did You Know?

Sulake was founded in 2000.