Sulake in the media
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Un hotel con 97 millones de habitaciones
Games, chat, money, parallel reality... Habbo Hotel is an online game and the most successful virtual community for teens all over the world.
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What Do Teens Want?
Using its online community, Habbo, Sulake surveyed some 58,000 teenagers to compile marketing data covering cosmetics to mobile-phone preferences.
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Survey: Teens Love PlayStation 3
"A recent survey conducted by virtual world Habbo revealed that teens love the PlayStation 3 more than the Nintendo Wii or the Xbox 360."
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The World's Most Valuable Digital Startups
"We believe Habbo posted about $75 million in revenue in 2007, and we expect that number will exceed $100 million in 2008."
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Habbo inks deal with Double Fusion
"Habbo announced that leading in-game advertising firm Double Fusion has become it ad sales agency of record as it looks to further integrate fashion, sports and entertainment brand into its teen-centric virtual world."
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WMA signs teen-friendly Habbo
" Looking to connect with teens, the William Morris Agency has signed online virtual world Habbo as a new-media client."
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Habbo, 86 Million Strong And Counting
"As of January 2008, the site has generated some pretty impressive numbers: 8.3 million unique visitors a month with some 86 million registered users. What’s more, about 90% of Habbo’s users are in that jeunesse doree “demo” chased after by advertisers, 13 to 18 year olds."
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Par teams with Habbo for promos
"Paramount Pictures Digital Entertainment and Habbo, the teen-centric virtual world, have inked a deal to create and merchandize virtual goods based on at least three of the studio's films."
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A Virtual Beach Party
"Juicy Fruit found a partner in HabboHotel.com, a virtual environment delivering more than 124,000 unique visitors per month in Australia with a core age group of 13 to 18. "